Compliance Packaging

Can you make following a drug regimen just as much fun for patients as taking the stairs? Volkswagon’s awards program, The Fun Theory (www.thefuntheory.com), recognizes that “fun is the easiest way to change people’s behavior for the better.”

Visit the site and you’ll enjoy watching the “Piano Staircase.” No one likes taking the stairs, but add a melody and people will scale them with a smile. (I thank Jonathan Richman (www.doseofdigital.com) for calling out this behavior changer out on Twitter under @jonmrich).

Pharma Packaging Solutions, a division of Carton Service, Inc. (Norris, TN), and formerly known as Carton Service-Packaging Insights, announces its new name today. The new name is "the result of customer input and survey analysis to determine the name that best describes how the company serves the pharmaceutical industry," Pharma Packaging Solutions reports. "Hundreds of customers and field experts weighed in on the name selection for the turnkey contract and compliance packaging company, which serves branded, generic, and virtual pharmaceutical companies."

Anderson Packaging (Rockford, IL) has started commercial production of two brand prescription drugs in the Intuidose compliance package from the AmerisourceBergen Packaging Group. A line extension of a pain management drug is packaged in the carded blister format after the drug gained new drug application approval. The packaging supports a reverse titration regimen.

Med-Easy joins MeadWestvaco Healthcare's line of pharmaceutical packaging products, which are designed to improve the consumer experience and maximize supply chain efficiencies. The new package design was based on in-depth interviews with consumers in London, Paris, and Munich in early 2009 [...].
 

While researching this year’s annual Industry Outlook feature, we went to the people. Like many professionals these days, we thought we’d reach out to the industry through social media.