MedVantx, Inc. and McKesson Medical-Surgical Inc. today announced they have entered into a multi-year agreement to co-promote MedStart Connect. McKesson Medical-Surgical will promote the MedVantx MedStart Connect program to its healthcare provider customers on an exclusive basis. McKesson is a leading distributor of medical supplies and equipment to physician practices, surgery centers, home care and extended care facilities.
New patient and prescriber research on medication adherence commissioned by McKesson identified seven emerging trends that can impact adherence-support programs. These trends confirm the need for comprehensive adherence solutions that include technology and personalized interactions to help physicians, pharmacists and manufacturers better address barriers that prevent patients from taking their medications as prescribed.